By | November 17, 2017
With the holidays quickly approaching GUCCI has launched its GIFT GIVING campaign celebrating some of the label’s most coveted items released in the past year. For the campaign GUCCI has teamed up with Spanish artist IGNASI MONREAL to deliver a collection of artwork celebrated in a specially released book. Monreal’s artwork is touching on the sentiment of the fall of of Icarus throughout the eye-catching imagery, while at the same time it features products Gucci brought for its Gift Giving selections. This mix of contemporary art and renaissance masterfully touches on today’s pop culture and the obsession or simply said mania creative director Alessandro Michele and his team were able to bring to reality.
‘Icarus fascinates me because of his story, which could be read a bit like a mantra, I guess. If you fly too close to the sun, you’re going to get burned. If you fly too low, you’re going to drown in the sea. It f..